Locus is a collaboration between two small independent publishers in Melbourne, aduki independent press and Vignette Press, run by Emily and Lisa. They got together to run market stalls (and now also a blog) because they knew doing it with a friend would be more enjoyable than going it alone. They were kind enough to share their advice on selling indie books and zines.

Doing market stalls probably won’t make you rich or sell a truckload of books. Our best market day ever made about $750, mostly we make a lot less than that. Beer money, really. But even if you don’t sell a lot you’re still spreading the word and marketing your product, which is important in the long run. We learned what kind of markets work for our particular books and what sorts of places just don’t. The only way you can figure this out for yourself is by getting out there and trying different markets. Here’s some tips for running a successful market stall. Continue reading »